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Our Philosophy

Our key objectives are, first, to protect your capital, and second, to see it grow at a healthy rate. In order to fulfill these objectives, we strive to build up a portfolio of stocks carefully chosen through a focused and disciplined approach. We are not market timers trying to predict the tops and bottoms of the market, nor do we fancy chances of making money in current "hot" investment ideas. We simply strive to buy something for fifty paisa, which is worth a rupee. Broadly the strategy is to acquire equities of strong and profitable businesses run by smart and credible managements at market prices well below what we feel is its intrinsic worth.


Besides searching for values in marketplace, we use our market intelligence and feedback network to constantly search for "Catalysts" and "Red Flags" to buy and sell stocks. We feel this is our core strength and has been the key driver in superior performance in not just beating the Sensex and Nifty but by beating the indices by a mile!
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Our Process
Our ideas are generated from myriad sources including corporate managers, various journals, corporate databases, our own screens and interactions with knowledgeable market sources. In short, our market intelligence is on a par with the best in the business. Once our exploration leads us to a few interesting stock ideas, we begin the analytical work to determine their intrinsic value. The process usually requires numerous interfaces with the companies and market professionals. This appraisal facilitates a thorough understanding of the fundamentals of the stock, leading to highly rewarding investment decisions.
BSE Sensex
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% Change
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